Marketing BS

Master the art of persuasion and the science of analyzing markets.

Two marketing students pose with a large board display

Build your own brand, or manage a successful one, with a marketing degree.

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Learn to drive the success of products, services and businesses through research and analysis, messaging, product support and public relations.

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In-Demand Careers

  • Sales Manager
  • Market Research Analyst
  • Fundraiser
  • Brand Manager
  • Public Relations Specialist
  • Media Buyer

Why Marketing? | Why Our Program?

  • Our marketing program focuses on how to maximize the demand for products and services and attract and retain business.
  • Our engaged, highly knowledgeable faculty offer personalized learning in small class settings.
  • Our students develop valuable, adaptable skills that apply across a wide range of industries.
  • The Bachelor of Science in marketing curriculum includes: strategic marketing, business statistics, micro and macroeconomics, consumer behavior, business analysis and information systems.

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Our Management and Marketing Faculty

Hear From a Student

Alexandra Wilson

Alexandra Wilson

“My end goal is to work with a nonprofit and climb the ladder into a director position. That would be amazing!”

Find Your Marketing Niche

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School of Business

We prepare students to lead boldly in business and industry.